Freesheets
So far, the invasion of new Danish freesheets has not led to more people reading newspapers, if we are to believe a recent survey from Institute for Business Cycle Analysis (Ifka). Most Danes choose to read several free papers, both new (like Dato, 24timer, Nyhedsavisen) and old (Urban, MetroXpress), and
Freesheets
Three months into a newspaper war that has seen the Danes bombarded with freesheets from left, right and centre, MetroXpressen's afternoon edition in Copenhagen throws in the towel (via Börsen, in Danish). The company's afternoon title was launched in August amidst a small avalanche of new
Freesheets
Edda Media (the new name for Mecom's Norwegian newspaper portfolio) is up in arms over a government proposal that will put door-to-door distributed freesheets on par with unsolicited advertisement. The media company has 13 local freesheets in the Greater Oslo area. If the proposed revision of Norway'
Freesheets
They have been accused of everything from depleting Finnish forests to draining the budgets of European renovation departments. Now free papers are being blamed for causing subway track flooding in New York. The New York Sun reports that a recent investigation task force from the Metropolitan Transport Authority has found
Freesheets
To show how it feels not to be able to read, the United Nation's development program, UNDP, will hand out an unintelligible freesheet in Stockholm today, according to Dagens Media. Not sure I'm too convinced by the effectiveness of this campaign, developed by ad agency Futurniture.
Freesheets
The ongoing Danish freesheet war may be a tumultuous and costly war for newspaper proprietors, but it has created scores of new journalism jobs. Due to an avalanche of new freesheets, as well as new magazines, radio- and TV channels and internet expansion, unemployment among the country's journalists
Freesheets
Despite reaching a limited Danish audience on its launch day due to technical problems, Nyhedsavisen's 'Mohammed-scoop' has reignited fury among Muslims globally and sparked a debate on the legitimacy of publishing the story in the first place. On Friday the free paper's first edition
Freesheets
A majority in the Danish parliament has called for a new law to protect consumers who do not want freesheets flooding their mailboxes and landings, but provided the freesheets one last chance to sort out the current mess themselves, according to MediaWatch. It's tough being a consumer in
Freesheets
Kampanje reports today that recent readership figures show Schibsted's free paper 20 Minutes has become the most widely read general interest newspaper in France, even surpassing Le Monde. To add to the woes of the traditional French press, the only French paper that can boast more readers than
Freesheets
Strong words from Aftonbladet's head of information, Olof Brundin, ahead of Monday's launch of the Schibsted-owned newspaper's new freesheet Punkt se. The new freebie joins an increasingly crowded market, though the battle between the Swedish freesheets so far is on a much smaller scale
Freesheets
Some seven free papers are currently fighting for advertisment revenues in the Danish freesheet war, one more is due to launch 6 October, and now the freesheet craze has hit Sweden as well. Last week Bonnier launched two regional editions of its freesheet City Stockholm in Malmö and Gothenburg to
Freesheets
The expected Danish newspaper war has finally started. Berlingske Officin has just announced that they will launch a new freesheet tomorrow, as predicted by Journalisten last week. Rumoured to be the brain child of Berlingske's owner-in-waiting, David Montgomery, Dato will battle it out with a range of exisiting