Media

Wake up and smell the internet

Kristine Lowe

17 Jan 2008 — 1 min read

Not a lot of substance in this piece, other than that the brave new world of the world wide web/ Web 2.0/social media is changing mainstream media (though social media, I think that's essentially what's being referred to here, can't really be said to be all that brave, or new anymore), but I just loved the intro that appeared in my newsreader: Alexander McNabb on why traditional newspaper publishers and marketers need to wake up and smell the internet.

Cartoon courtesy of Hugh MacLeod

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